Cultivating memorable experiences between innovative brands and digital celebrities.

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TALENT

Tyler1
Content Creator — League of Legends
Total Reach ✻ 9,266,200

Jankos
Professional Player — League of Legends
Total Reach ✻ 2,296,000

Perkz
Professional Player — League of Legends
Total Reach ✻ 1,103,000

Caps
Professional Player — League of Legends
Total Reach ✻ 1,521,000

Yassuo
Content Creator — Variety
Total Reach ✻ 2,786,800

Cryocells
Professional Player — VALORANT
Total Reach ✻ 409,900

Victor
Professional Player — VALORANT
Total Reach ✻ 285,600

Crashies
Professional Player — VALORANT
Total Reach ✻ 177,200

Dapr
Professional Player — VALORANT
Total Reach ✻ 1,281,600

Ardiis
Professional Player — VALORANT
Total Reach ✻ 69,000

Marved
Professional Player — VALORANT
Total Reach ✻ 286,200

Hans Sama
Professional Player — League of Legends
Total Reach ✻ 436,400

Elyoya
Professional Player — League of Legends
Total Reach ✻ 338,600

DisguisedToast
Content Creator — Variety
Total Reach ✻ 10,784,000

Surefour
Content Creator — Overwatch
Total Reach ✻ 633,000

Starsmitten
Content Creator — Variety
Total Reach ✻ 795,000

VIEW ALL TALENT

HIGH-END MANAGEMENT AND ADVISORY.

Proxy operates at the intersection of gaming, esports and live streaming culture. We are cultivating relationships between innovative brands and gaming’s finest talent. Experience the difference at Proxy.

CONTRACT NEGOTIATION

Whether you’re a professional gamer, rising digital star, or industry veteran we’re here to help ease and guide you through the process of handling contract negotiations assuring you’re taken care of on all ends.

SPONSORSHIP ACQUISITION

Over the years we’ve worked various companies on vast amounts of campaigns. We’re here to help you navigate the best partnerships securing you monetary security and brand empowerment.

BRAND MANAGEMENT

We are here to assist you in building your brand. From merchandising to creating your own IP through pinpointing strategic ways to expand your message to the world.

DIGITAL CONCIERGE

At Proxy, our goal is for you to rely on us for all your needs. We’re here to provide you with recommendations to editors, lawyers, financial services, social media managers and more.

TOUR MANAGEMENT & EVENTS

The fast-paced world of esports is not just about the games, but also about the spectacle, the fans, and the experiences shared both on and off the digital battlefield. We offer unparalleled tour management & events services, tailored to meet the unique needs of our clientele.

From the initial plan to the final curtain call, our team ensures every aspect of a tour runs seamlessly, including itinerary planning, travel accommodations, and on-ground support. From intimate fan meet-and-greets to grand-scale tournaments, we are also well-equipped to curate immersive experiences for both clients and fans.

JUSTIN ANDERSON

FOUNDER

Starting his career as a talent agent at 17, Justin Anderson has 10+ years of experience in the gaming industry. His expertise in marketing spans across various creator platforms. He is dedicated to helping his clients thrive and gain recognition in the competitive gaming market.

MARCEL FELDKAMP

FOUNDER

Marcel Feldkamp started his entrepreneurial endeavors after retiring from competing in professional esports in 2016. With an interest in the intersection of gaming, entertainment, and Web3, he has developed a focus on high-end career management for creators and other industry professionals.

FERRIS GANZMAN

FOUNDER

A pioneer in the collegiate esports space, Ferris Ganzman has been representing pro players and creators since 2012. With over 11 years in competitive esports and talent agencies, he is committed to applying his experience to elevate his clients' careers and driving them to pursue their passions.

WHAT WE'VE WORKED ON

CASE STUDIES

Delve into the journeys of esports stars we've represented as well as the strategic partnerships we've facilitated. Unlock unparalleled brand elevation with our platform.

V RISING

KARTRIDER: DRIFT

TYLER1 X DREAMHACK DALLAS

ESTHER CHOI X KPRVERSE

1,000,000 Vampires have risen from their slumber! Thank you all for being part of this achievement! pic.twitter.com/p96f0E0pbV
— V Rising (@VRisingGame) May 24, 2022

To build up a successful game launch, Proxy Talent assisted Stunlock Studios’ launch of V Rising’s early access by bringing together 11 content creators from adjacent genres in the live streaming space.

Across 11 content creators with an average following of 2.5M, Proxy helped achieve:

472K

unique
viewers

353K

Instagram
impressions

35.2K

average
viewers

138K

peak viewers

REQUEST CASE STUDY

Does your game need gasoline on the fire to reach a bigger audience? While it's difficult to track direct conversions in the current state of the industry, we have successfully increased the reach and awareness of several games—helping sell millions of copies.

Looking to build excitement around KartRider: Drift, Proxy Talent brought together a group of family friendly creators with high reach to bring in new players to the most recent installment of the legendary KartRider series.

Across 12 content creators with an average following of 1.1M, Proxy helped achieve:

368K

unique
viewers

944K

Twitter & Instagram
impressions

22.8K

average
viewers

540K

total live views

REQUEST CASE STUDY

Seeking to launch their Web3 ramen brand, Boon Ramen, KPRVerse set out to search for a star who could bring this brand to life. Proxy Talent brought in social media icon and celebrity chef Esther Choi, matching the talent to the client, resulting in effective results and lasting partnerships. Looking to fulfill KPR’s goal of bringing people together, Proxy introduces Chef Esther Choi’s audience to KPR’s metaverse, while also bringing their community of Keepers closer together through the universal means of food.

REQUEST CASE STUDY

In 2023, Proxy played an instrumental role in boosting the success of DreamHack Dallas, the most attended North American DreamHack festival of all time attracting over 44,000 attendees from 38 countries over the 3 day event. We proudly facilitated the special appearance of internet sensation, Tyler "Tyler1" Steinkamp, in the event's Creator Hub. Tyler's presence undoubtedly amplified the event's reach and showcased our commitment to bridging top-tier talent with renowned global events. View gallery.

33% increase

in attendance compared to 2022

REQUEST CASE STUDY

COLLABORATIONS

Connecting brands to the creator space.

AROUND THE WORLD

GLOBAL REACH,
LOCAL EXPERTISE

Proxy boasts a global roster of exceptional talents across North America, EMEA, EU, and the Asia-Pacific. Our worldwide network ensures local expertise and support, making Proxy your pathway to success in the industry. Join us now for boundless opportunities to elevate your career or brand presence.

CONNECT WITH US.

Send a message below or say hi at hello@proxy.gg.